VOUGUE & VANITY FAIR EVENTS

To launch the 7 Jeans: 7 Senses book release, we

turned a modern glass Beverly Hills mansion into a

futuristic gallery filled with 7 installations. Scratch and

Sniff photo walls, touch sensor table, Patron taste

wall, soundscape stations, touch tunnel, mannequins

floating above pool and a 360-degree video room.

Two 20-foot tall projections of the book onto the

house greeted the guests as they entered.

A series of events in a modern glass Beverly Hills

mansion, culminated with a VIP Vogue dinner. Guests

enjoyed cocktails before dinner as they explored the

house and all the installations that were created for

the 7 Jeans: 7 Senses book release. Dinner was

served in the courtyard atrium, projections filled the

walls of the house and LED lights changed the color

of the interior throughout the night.